Even the most comprehensive and well thought out business strategy is useless if access to it is restricted solely to upper management.
To get the most out of your strategic planning, you have to ensure it is communicated to every individual who is accountable for its success – from the CEO right through to those in the office who carry out its day-to-day tasks.
This can be easier said than done though, especially if your company encompasses many levels and departments. What are some steps you can take to effectively communicate your strategy throughout your organisation?
Hold face-to-face meetings
It can be a good idea to hold meetings that include representatives from across the organisational hierarchy, especially in the earlier stages of planning.
Having direct consultation with the leaders of the organisation will help employees start on the front foot, with a clearer idea of what the strategy entails and how it ties in with the company's overarching vision.
Ask for feedback
Asking your employees for feedback on the strategy and its progress is a great way to get them engaged.
Business strategy software such as StrategyBlocks divides the strategy into blocks that pertain to each individual in the organisation. Employees therefore have a clearer understanding of their role and can provide relevant, focused feedback to managers about how they are progressing.
Repeat and reinforce
It is unlikely that employees will have a full grasp of the strategy after a single briefing.
That is why it's important to continually communicate the strategy to your staff to ensure they are reminded of the overall goal it sets out to achieve. You can also use this opportunity to provide updates on the status and progress of the strategy.
As StrategyBlocks is run on a cloud platform, it makes it easier to keep your employees in the loop – they have ready access to the strategy anytime and anywhere.