Can social media help with your strategic planning?

When it comes to designing and executing a business strategy, transparency across the entire organisation is paramount to success.

Everyone in the company who has a part to play in bringing the strategy to life, from upper level management to the employees who carry out the day-to-day tasks, must have a clear view of the wider strategy and how it is progressing.

And according to the ‘Rethinking social media: Building the social organisation through HR’ report, produced by Deloitte’s Centre for the Edge, social media can be one of the most effective tools in bringing everyone in the organisation together.

One of the key findings from the report was that social media use in the workplace not only increased employee productivity and engagement, but also helped break down barriers in communication to allow for a more transparent organisation.

“Social tools help organisations connect networks of people, promote idea sharing among their employees and drives innovation,” Deloitte’s Chief Edge Officer Peter Williams said in an October 24 statement.

“Tapping into the collective wisdom of an employee base can help an organisation ‘know what it knows’ more quickly than relying on more traditional knowledge management systems.”

Of course, social media isn’t the only business technology trend helping to drive strategic management success.

Savvy businesses are making use of strategy planning software in conjunction with internal social networks to aid effective and accurate communication of strategic goals throughout the organisation.

StrategyBlocks is one example of such software. One of the benefits that StrategyBlocks offers above and beyond similar solutions is a dedicated mobile app, which helps you and your organisation stay connected on the go.

Employees can instantly check which strategic ‘blocks’ they are assigned to, and the app includes a chat functionality to aid real-time communication of strategic progress.