Geneva Centre for Autism is one of the world’s leading providers of services around Autism Spectrum Disorder. The organisation offers specific hands-on therapy to children and young adults, along with education and support management for parents.
In addition to their considerable presence in a face-to-face setting, Geneva Centre is also home to a growing online presence. By running online modules, Geneva Centre is able to reach a whole new audience, while also increasing the complexity of the organisation.
Although based in Canada, Geneva Centre has a global audience, with their expertise increasingly being called upon by individuals and groups across a number of different countries.
The scope of these operations has also increased rapidly, beginning as a short summer camp for children with autism back in 1974. From there, the organisation has grown considerably, alongside the range of services they offer.
As a social service provider we have not paid as much attention to tracking our strategy. I think we developed strategic plans for where we wanted to go but we didn’t necessarily break it down into specific tactics and then track those tactics