For innovation to occur, something more than the generation of a creative idea or insight is required: the insight must be put into action to make a genuine difference.
Putting ideas into action requires communication and strategic alignment.
The lack of organisational alignment and therefore the absence of communication around strategic goals and ideas is the single biggest reason initiatives are not successfully executed within organisations. What is required is a method of linking goals to activities, and making this information available and engaging.
StrategyBlocks works by providing a platform for strategy formulation, breaking those high level goals into actions, involving people and linking elements of the strategy to relevant key indicators and measures.
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